Corporate Social Responsibility: Need of the Hour 30 September 2021 Admin We have all been battling the multiple waves of the pandemic, and also the economic uncertainties CO [More]
The Undeterred Direct Selling Industry even during COVID-19 05 February 2021 Admin In 2020, almost 80% of the world's countries have experienced a lockdown due to COVID-19. With all variations of distancing, life has been a roller coaster with adverse economic impacts. Recessions in the job market have caused unrest globally. Many small and medium-sized businesses are shutting down while the market leaders are pausing processes to combat economic challenges. These challenges have given rise to impediments and caveats, even in marketing. The increase in fear and anxiety to invest in non-essentials is a common mindset across industries. Despite all the efforts, difficulties surface while marketing for non-essentials. However, the direct selling industry has survived the upheaval and will continue to see a boom in the coming years. [More]
Importance of people skills in direct selling 05 February 2021 Admin The key to a successful career in direct selling lies in two key points: a drive to perform and the right set of communication and people skills. A proficient sales rep is someone who has the potential to gather and disseminate information in a manner that wants people to do business with you. [More]
Importance of Consumer Behaviour in Marketing 03 February 2021 Admin Marketing According to Engel, Blackwell, and Mansard, ‘consumer behaviour is the actions and decision processes of people who purchase goods and services for personal consumption’. [More]
7 Marketing techniques you need to master 03 February 2021 Admin Marketing You don’t build a business, you build people and then people build the business [More]
Direct Selling - the growing career opportunity 01 January 2021 Admin Direct Selling - the growing career opportunity [More]